A branded short domain is a short domain, which resembles your brand name and which can be used for URL shortening purposes.
Example – You own a brand named as ‘Lime’ then you can buy a domain named as ‘http://li.me or http://lime.in’ and use the same instead of http://ziplr.pro for shortening of your own URLs. The domains http://li.me or http://lime.in are called as branded short domains.
There are two essential features of branded short domains
- They resemble your brand name
- They are short
You need to buy such a domain and use it with Ziplr. A branded Short Domain will help you with the following.
- Help you connect better with your audience.
- Help you improve Click Through Rate for your clicks (CTR)
- Help you with better brand re-call.